Snapchat Tools for Marketers by Cat’s Meow Marketing

Feb 29, 2020

Welcome to Cat’s Meow Marketing’s comprehensive guide on the best Snapchat tools for marketers. In today's digital age, social media marketing is a crucial component of any successful business strategy. With over 280 million daily active users, Snapchat has become a powerful platform for engaging with audiences and promoting brands. To help you make the most out of your Snapchat marketing efforts, we have curated a list of top tools that can supercharge your campaigns.

1. Lens Studio

Lens Studio is a powerful tool provided by Snapchat that allows marketers to create customized AR lenses for their campaigns. With an intuitive interface and a wide range of features, Lens Studio empowers businesses to design interactive and engaging AR experiences for their audience.

2. Snap Ads Manager

Snap Ads Manager is an essential tool for running effective advertising campaigns on Snapchat. It provides detailed analytics, targeting options, and optimization features to maximize the performance of your ads. Marketers can track key performance metrics and make data-driven decisions to improve their ROI.

3. Snap Publisher

Snap Publisher is a user-friendly tool that simplifies the process of creating Snapchat ads. Marketers can easily design vertical videos, add compelling captions, and customize their ads to resonate with their target audience. With Snap Publisher, you can create professional-looking ads in minutes.

4. Bitmoji

Bitmoji integration with Snapchat allows marketers to personalize their content and engage with users on a more personal level. By creating custom Bitmoji avatars and stickers, businesses can add a fun and creative touch to their campaigns, enhancing brand authenticity and connecting with their audience.

5. Snap Audience Network

The Snap Audience Network enables marketers to extend the reach of their ads beyond Snapchat to reach a broader audience across various apps and platforms. This tool helps businesses drive brand awareness, increase engagement, and generate leads through targeted ad placements.

6. Snapchat Analytics

Snapchat Analytics provides valuable insights into the performance of your Snapchat content and ad campaigns. Marketers can track key metrics such as views, engagement rates, and conversions to measure the effectiveness of their marketing efforts and optimize their strategies for better results.

7. Snap Map

The Snap Map feature on Snapchat allows marketers to discover trends, insights, and conversations happening in real-time around the world. By leveraging Snap Map, businesses can identify location-based opportunities, engage with local communities, and create hyper-targeted marketing campaigns.

8. Snapchat Discover Ads

Snapchat Discover Ads offer a premium ad placement opportunity for marketers to showcase their brand to a highly engaged audience. By creating visually captivating ads that blend seamlessly with Snapchat's Discover content, businesses can drive brand awareness, increase traffic, and boost conversions.

9. Snap Kit

Snap Kit is a developer toolset that enables businesses to integrate Snapchat features into their own apps and platforms. Marketers can leverage Snap Kit to enhance user engagement, facilitate social sharing, and create seamless experiences that connect with Snapchat's audience, driving brand loyalty and user retention.

With these powerful Snapchat tools at your disposal, Cat’s Meow Marketing empowers marketers to elevate their social media marketing game and achieve exceptional results. Stay ahead of the competition, enhance your brand presence on Snapchat, and engage with your target audience in innovative ways with the help of these cutting-edge tools.